Information about #7B739A color

#7B739A color image

Basic facts about this digital color

The digital color #7B739A is classified in the Register under the Blue Color Family, with Low Saturation and Light brightness. In numbers: rgb(123, 115, 154) (48.2% red, 45.1% green, 60.4% blue), or CMYK 12 / 15 / 0 / 40 for print. New to color codes? See our guide to RGB color codes.

The color #7B739A reads as a calm, restrained blue and feels open and friendly. Designers typically reach for tones like this for understated, calm designs that favor harmony over drama. In The Official Register of Color Names it is practically indistinguishable from Stained Red (#78779B). Its next-closest registered neighbors are Rhythm (#777696) and Wisteria Color (#89729E).

Technically, the mix leans on its blue channel (rgb(123, 115, 154)), which gives #7B739A its character. If you plan to put text on a #7B739A background, choose black — the contrast ratio is 4.8:1 (passing WCAG AA), while white manages only 4.4:1. Like most of the 16.7 million digital colors, this one is still waiting for a name — naming it takes a minute.

#7B739A color variations

View this color variations of tints, shades, tones and hues.

#7B739A color harmonies

Color harmonies are pleasing color schemes created according to their position on a color wheel.

Complementary

Complementary color schemes are made by picking two opposite colors con the color wheel. They appear vibrant near to each other.

Complementary color schemes

Split complementary

Split complementary schemes are like complementary but they uses two adiacent colors of the complement. They are more flexible than complementary ones.

Split complementary color scheme

Analogous

Analogous color schemes are made by picking three colors that are next to each other on the color wheel. They are perceived as calm and serene.

Analogous color scheme

Triadic

Triadic color schemes are created by picking three colors equally spaced on the color wheel. They appear quite contrasted and multicolored.

Triadic color scheme

Tetradic

Tetradic color schemes are made form two couples of complementary colors in a rectangular shape on the color wheel.

Tetradic color scheme

Square

Square color schemes are like tetradic arranged in a square instead of rectangle. Colors appear even more contrasting.

Square color scheme

Nearest named colors to #7B739A

The closest officially registered color names in the Register, ordered by similarity — your shade’s neighborhood is already being claimed.

Stained Red color link
Stained Red

#78779B

Rhythm color link
Rhythm

#777696

Grey Purple color link
Grey Purple

#826D8C

Grayish Blue color link
Grayish Blue

#7D7DA8

Slate Gray color link
Slate Gray

#708090

Skeletony color link
Skeletony

#777887

Steel color link
Steel

#738595

Scampi color link
Scampi

#6F63A0

Conversions between color systems and etc.

  • HEX#7B739A
  • RGB123, 115, 154
  • CMYK12, 15, 0, 40
  • CSSrgb(123, 115, 154)
  • HSL252°, 16%, 53%
  • HSL Precise252.308°, 16.183%, 52.745%
  • HSV252°, 25%, 60%
  • HSB252°, 25%, 60%
  • Normalized R (0.0–1.0)0.482
  • Normalized G (0.0–1.0)0.451
  • Normalized B (0.0–1.0)0.604
  • GLSLvec3(0.482, 0.451, 0.604)
  • GLSL with alphavec4(0.482, 0.451, 0.604, 1.000)
  • HLSL / Metalfloat3(0.482, 0.451, 0.604)
  • Percentage of Red in RGB48.2%
  • Percentage of Green in RGB45.1%
  • Percentage of Blue in RGB60.4%
  • Color FamilyBlue
  • Saturation FamilyLow Saturation
  • Lightness FamilyLight
  • HEX ID7B739A
  • DECIMAL ID8090522
  • Name LengthThis color has no name
  • Seen by search & AI crawlers15 times
  • Counting from2025-01-01