Information about #971C24 color

#971C24 color image

Basic facts about this digital color

The digital color #971C24 is classified in the Register under the Red Color Family, with High Saturation and Neutral brightness. Its exact recipe is rgb(151, 28, 36) — 59.2% red, 11% green, 14.1% blue — and for print it converts to CMYK 0 / 48 / 45 / 41. New to color codes? See our guide to RGB color codes.

A strongly colored warm red, #971C24 occupies the middle of the lightness scale. Designers typically reach for tones like this for logos, highlights and anything that needs to be noticed first. In The Official Register of Color Names it is a hair away from True Red (#8F1D21). Slightly further away sit Vivid Auburn (#922724) and Ruby Red (#9B111E).

Technically, the mix leans on its red channel (rgb(151, 28, 36)), which gives #971C24 its character. On this background, white text reaches a 8.4:1 contrast ratio (passing WCAG AAA); black stays at 2.5:1. Out of 16,777,216 possible colors, #971C24 is still unnamed — it can be claimed and named in The Official Register of Color Names.

#971C24 color variations

View this color variations of tints, shades, tones and hues.

#971C24 color harmonies

Color harmonies are pleasing color schemes created according to their position on a color wheel.

Complementary

Complementary color schemes are made by picking two opposite colors con the color wheel. They appear vibrant near to each other.

Complementary color schemes

Split complementary

Split complementary schemes are like complementary but they uses two adiacent colors of the complement. They are more flexible than complementary ones.

Split complementary color scheme

Analogous

Analogous color schemes are made by picking three colors that are next to each other on the color wheel. They are perceived as calm and serene.

Analogous color scheme

Triadic

Triadic color schemes are created by picking three colors equally spaced on the color wheel. They appear quite contrasted and multicolored.

Triadic color scheme

Tetradic

Tetradic color schemes are made form two couples of complementary colors in a rectangular shape on the color wheel.

Tetradic color scheme

Square

Square color schemes are like tetradic arranged in a square instead of rectangle. Colors appear even more contrasting.

Square color scheme

Nearest named colors to #971C24

The closest officially registered color names in the Register, ordered by similarity — your shade’s neighborhood is already being claimed.

True Red color link
True Red

#8F1D21

Vivid Auburn color link
Vivid Auburn

#922724

Ruby Red color link
Ruby Red

#9B111E

Scarlet Sage color link
Scarlet Sage

#9D202F

Royal Red color link
Royal Red

#9B1C31

Rosy Red color link
Rosy Red

#A11A2E

Red Birch color link
Red Birch

#9D2B22

Rambutan Red color link
Rambutan Red

#A72127

Pulse color link
Pulse

#A41D19

Conversions between color systems and etc.

  • HEX#971C24
  • RGB151, 28, 36
  • CMYK0, 48, 45, 41
  • CSSrgb(151, 28, 36)
  • HSL356°, 69%, 35%
  • HSL Precise356.098°, 68.715%, 35.098%
  • HSV356°, 81%, 59%
  • HSB356°, 81%, 59%
  • Normalized R (0.0–1.0)0.592
  • Normalized G (0.0–1.0)0.110
  • Normalized B (0.0–1.0)0.141
  • GLSLvec3(0.592, 0.110, 0.141)
  • GLSL with alphavec4(0.592, 0.110, 0.141, 1.000)
  • HLSL / Metalfloat3(0.592, 0.110, 0.141)
  • Percentage of Red in RGB59.2%
  • Percentage of Green in RGB11%
  • Percentage of Blue in RGB14.1%
  • Color FamilyRed
  • Saturation FamilyHigh Saturation
  • Lightness FamilyNeutral
  • HEX ID971C24
  • DECIMAL ID9903140
  • Name LengthThis color has no name
  • Seen by search & AI crawlers25 times
  • Counting from2025-01-01