Information about #981701 color

#981701 color image

Basic facts about this digital color

#981701 falls into the Red Color FamilyFull Saturation, Neutral brightness. The mix behind it: rgb(152, 23, 1) — 59.6% red, 9% green, 0.4% blue; the print equivalent is CMYK 0 / 51 / 59 / 40. New to color codes? See our guide to RGB color codes.

#981701 presents itself as a pure, full-strength warm red — one that occupies the middle of the lightness scale. In practice it works well for logos, highlights and anything that needs to be noticed first. In The Official Register of Color Names it is a near neighbor of Burnt Red (#9F2305). Slightly further away sit Strong Scarlet (#A81500) and Red Thread (#A81900).

Technically, the mix leans on its red channel (rgb(152, 23, 1)), which gives #981701 its character. On this background, white text reaches a 8.5:1 contrast ratio (passing WCAG AAA); black stays at 2.5:1. Out of 16,777,216 possible colors, #981701 is still unnamed — it can be claimed and named in The Official Register of Color Names.

#981701 color variations

View this color variations of tints, shades, tones and hues.

#981701 color harmonies

Color harmonies are pleasing color schemes created according to their position on a color wheel.

Complementary

Complementary color schemes are made by picking two opposite colors con the color wheel. They appear vibrant near to each other.

Complementary color schemes

Split complementary

Split complementary schemes are like complementary but they uses two adiacent colors of the complement. They are more flexible than complementary ones.

Split complementary color scheme

Analogous

Analogous color schemes are made by picking three colors that are next to each other on the color wheel. They are perceived as calm and serene.

Analogous color scheme

Triadic

Triadic color schemes are created by picking three colors equally spaced on the color wheel. They appear quite contrasted and multicolored.

Triadic color scheme

Tetradic

Tetradic color schemes are made form two couples of complementary colors in a rectangular shape on the color wheel.

Tetradic color scheme

Square

Square color schemes are like tetradic arranged in a square instead of rectangle. Colors appear even more contrasting.

Square color scheme

Nearest named colors to #981701

The closest officially registered color names in the Register, ordered by similarity — your shade’s neighborhood is already being claimed.

Burnt Red color link
Burnt Red

#9F2305

Red Thread color link
Red Thread

#A81900

Rufous color link
Rufous

#A81C07

Brown Red color link
Brown Red

#922B05

Crimson Red color link
Crimson Red

#990000

Rust Red color link
Rust Red

#AA2704

Vibrant Ruby color link
Vibrant Ruby

#A7080D

Blood color link
Blood

#8A0303

Conversions between color systems and etc.

  • HEX#981701
  • RGB152, 23, 1
  • CMYK0, 51, 59, 40
  • CSSrgb(152, 23, 1)
  • HSL9°, 99%, 30%
  • HSL Precise8.742°, 98.693%, 30%
  • HSV9°, 99%, 60%
  • HSB9°, 99%, 60%
  • Normalized R (0.0–1.0)0.596
  • Normalized G (0.0–1.0)0.090
  • Normalized B (0.0–1.0)0.004
  • GLSLvec3(0.596, 0.090, 0.004)
  • GLSL with alphavec4(0.596, 0.090, 0.004, 1.000)
  • HLSL / Metalfloat3(0.596, 0.090, 0.004)
  • Percentage of Red in RGB59.6%
  • Percentage of Green in RGB9%
  • Percentage of Blue in RGB0.4%
  • Color FamilyRed
  • Saturation FamilyFull Saturation
  • Lightness FamilyNeutral
  • HEX ID981701
  • DECIMAL ID9967361
  • Name LengthThis color has no name
  • Seen by search & AI crawlers22 times
  • Counting from2025-01-01