Information about #BD3412 color

#BD3412 color image

Basic facts about this digital color

The digital color #BD3412 is classified in the Register under the Red Color Family, with High Saturation and Light brightness. In numbers: rgb(189, 52, 18) (74.1% red, 20.4% green, 7.1% blue), or CMYK 0 / 54 / 67 / 26 for print. Curious how these numbers work? Read our RGB color codes guide.

The color #BD3412 reads as a energetic, saturated earthy red and sits on the lighter side of the spectrum. Expect to see shades like this in bold branding moments and attention-grabbing details. In The Official Register of Color Names it is practically indistinguishable from Terlingua Orange (#C13C0F). Nearby in the Register you will also find Rust (#B7410E) and Rustic Coral (#AE3415).

In RGB terms — rgb(189, 52, 18) — the red channel does the heavy lifting here. If you plan to put text on a #BD3412 background, choose white — the contrast ratio is 5.7:1 (passing WCAG AA), while black manages only 3.7:1. #BD3412 has no official name yet. If this shade means something to you, you can be the one to name it.

#BD3412 color variations

View this color variations of tints, shades, tones and hues.

#BD3412 color harmonies

Color harmonies are pleasing color schemes created according to their position on a color wheel.

Complementary

Complementary color schemes are made by picking two opposite colors con the color wheel. They appear vibrant near to each other.

Complementary color schemes

Split complementary

Split complementary schemes are like complementary but they uses two adiacent colors of the complement. They are more flexible than complementary ones.

Split complementary color scheme

Analogous

Analogous color schemes are made by picking three colors that are next to each other on the color wheel. They are perceived as calm and serene.

Analogous color scheme

Triadic

Triadic color schemes are created by picking three colors equally spaced on the color wheel. They appear quite contrasted and multicolored.

Triadic color scheme

Tetradic

Tetradic color schemes are made form two couples of complementary colors in a rectangular shape on the color wheel.

Tetradic color scheme

Square

Square color schemes are like tetradic arranged in a square instead of rectangle. Colors appear even more contrasting.

Square color scheme

Nearest named colors to #BD3412

The closest officially registered color names in the Register, ordered by similarity — your shade’s neighborhood is already being claimed.

Rust color link
Rust

#B7410E

Rustic Coral color link
Rustic Coral

#AE3415

Sinopia color link
Sinopia

#CB410B

Satin Orange color link
Satin Orange

#C64020

Vintage Red color link
Vintage Red

#AF2413

Blaze color link
Blaze

#BE4123

Mahogany color link
Mahogany

#C04000

Conversions between color systems and etc.

  • HEX#BD3412
  • RGB189, 52, 18
  • CMYK0, 54, 67, 26
  • CSSrgb(189, 52, 18)
  • HSL12°, 83%, 41%
  • HSL Precise11.93°, 82.609%, 40.588%
  • HSV12°, 90%, 74%
  • HSB12°, 90%, 74%
  • Normalized R (0.0–1.0)0.741
  • Normalized G (0.0–1.0)0.204
  • Normalized B (0.0–1.0)0.071
  • GLSLvec3(0.741, 0.204, 0.071)
  • GLSL with alphavec4(0.741, 0.204, 0.071, 1.000)
  • HLSL / Metalfloat3(0.741, 0.204, 0.071)
  • Percentage of Red in RGB74.1%
  • Percentage of Green in RGB20.4%
  • Percentage of Blue in RGB7.1%
  • Color FamilyRed
  • Saturation FamilyHigh Saturation
  • Lightness FamilyLight
  • HEX IDBD3412
  • DECIMAL ID12399634
  • Name LengthThis color has no name
  • Seen by search & AI crawlers11 times
  • Counting from2025-01-01