Information about #D40C31 color

#D40C31 color image

Basic facts about this digital color

In the Register's classification, #D40C31 belongs to the Red Color Family, featuring Full Saturation and Light brightness. The mix behind it: rgb(212, 12, 49) — 83.1% red, 4.7% green, 19.2% blue; the print equivalent is CMYK 0 / 78 / 64 / 17. New to color codes? See our guide to RGB color codes.

#D40C31 is a maximally vivid earthy red that sits on the lighter side of the spectrum. In practice it works well for bold branding moments and attention-grabbing details. In The Official Register of Color Names it is a hair away from Ajax Red (#D2122E). Nearby in the Register you will also find Huawei Red (#CF0A2C) and Cherry (#D2042D).

The recipe behind #D40C31 is rgb(212, 12, 49), with red as the dominant ingredient. If you plan to put text on a #D40C31 background, choose white — the contrast ratio is 5.4:1 (passing WCAG AA), while black manages only 3.9:1. #D40C31 has no official name yet. If this shade means something to you, you can be the one to name it.

#D40C31 color variations

View this color variations of tints, shades, tones and hues.

#D40C31 color harmonies

Color harmonies are pleasing color schemes created according to their position on a color wheel.

Complementary

Complementary color schemes are made by picking two opposite colors con the color wheel. They appear vibrant near to each other.

Complementary color schemes

Split complementary

Split complementary schemes are like complementary but they uses two adiacent colors of the complement. They are more flexible than complementary ones.

Split complementary color scheme

Analogous

Analogous color schemes are made by picking three colors that are next to each other on the color wheel. They are perceived as calm and serene.

Analogous color scheme

Triadic

Triadic color schemes are created by picking three colors equally spaced on the color wheel. They appear quite contrasted and multicolored.

Triadic color scheme

Tetradic

Tetradic color schemes are made form two couples of complementary colors in a rectangular shape on the color wheel.

Tetradic color scheme

Square

Square color schemes are like tetradic arranged in a square instead of rectangle. Colors appear even more contrasting.

Square color scheme

Nearest named colors to #D40C31

The closest officially registered color names in the Register, ordered by similarity — your shade’s neighborhood is already being claimed.

Ajax Red color link
Ajax Red

#D2122E

Huawei Red color link
Huawei Red

#CF0A2C

Cherry color link
Cherry

#D2042D

Stop Red color link
Stop Red

#CF142B

Google Red color link
Google Red

#D50F25

Titans Red color link
Titans Red

#C8102E

Egypt Red color link
Egypt Red

#CE1126

Bills Red color link
Bills Red

#C60C30

Mexico Red color link
Mexico Red

#CE1125

Rambutan color link
Rambutan

#C71232

Conversions between color systems and etc.

  • HEX#D40C31
  • RGB212, 12, 49
  • CMYK0, 78, 64, 17
  • CSSrgb(212, 12, 49)
  • HSL349°, 89%, 44%
  • HSL Precise348.9°, 89.286%, 43.922%
  • HSV349°, 94%, 83%
  • HSB349°, 94%, 83%
  • Normalized R (0.0–1.0)0.831
  • Normalized G (0.0–1.0)0.047
  • Normalized B (0.0–1.0)0.192
  • GLSLvec3(0.831, 0.047, 0.192)
  • GLSL with alphavec4(0.831, 0.047, 0.192, 1.000)
  • HLSL / Metalfloat3(0.831, 0.047, 0.192)
  • Percentage of Red in RGB83.1%
  • Percentage of Green in RGB4.7%
  • Percentage of Blue in RGB19.2%
  • Color FamilyRed
  • Saturation FamilyFull Saturation
  • Lightness FamilyLight
  • HEX IDD40C31
  • DECIMAL ID13896753
  • Name LengthThis color has no name
  • Seen by search & AI crawlers18 times
  • Counting from2025-01-01